This year, West Midlands’ Free Radio are running their own ‘Mission Christmas’, which is part of the Cash for Kids programme. Local promotional products supplier Beeline are officially supporting the cause and will be donating £5 from every order placed by their customers.
Research shows that one in four children are living in poverty and both Beeline and Free Radio are looking to make a difference during this festive period. Winter is a season of joy and warmth, which is exactly why these two organisations are sharing the responsibility of raising such awareness.
From 1 November all the way through to 15 December, Beeline will be fulfilling their £5 promise. No restrictions apply to this special offer and the donations will be given in the form of toys – distributed by Free Radio during the week commencing 18 December.