2018 is so far proving to be an exciting and busy time for Laser Crystal as they expand to take on a third factory. This growth enables Laser Crystal to extend their product range to ensure they can deliver bulk orders in very short lead times at great prices.
Increasing their warehouse capacity by 50% means Laser Crystal can continue to provide an optimum service to their expanding clientele, accommodate their growing product portfolio and deliver bulk orders in the shortest lead times.
The creative studio has also taken on a new designer who specialises in creating stunning and innovative intricate designs, bespoke to the customer’s brief.
Ensuring they keep up with industry trends, Laser Crystal continue to invest in their machinery, software and infrastructure. One of their latest innovations in crystal is combining full-colour digital print or embossing; with intricate 3D crystal engraving. This delivers exceptional bespoke crystal awards that stand out from the rest and really deliver that extra WOW factor.
As well as expanding their premises, they have completely overhauled their online offering with the launch of a brand-new website and invested in a brand-new CRM system. The new website means they can now really showcase the superior quality of their product online and do it justice.
Andrea explains: “Expanding our premises is an exciting next step in the evolution of our company as we meet customer demands. It will mean we have even more choice of shapes and styles of crystal and continue to accommodate bulk orders faster than our competitors. I’m proud that our name is synonymous with quality, innovation and a fast and efficient service.
“Laser Crystal is at the top of our game as we are simply the best at what we do and our new website aims to really showcase this. As our business continues to grow it is vital to deliver the best service possible to our customers and some of the new website functionality such as videos and shortlisting favourites certainly help to improve the user experience.”